Swedish hailing rockband REACH is making waves in the international Rock scene, set to release their new album "Prophecy" on March 29, 2024. This highly anticipated full-length features the electrifying single "Mama Mama," which is on its third consecutive month of excessive airplay on Radio Bob, one of Germany's largest commercial radio stations. The track's popularity continues to surge, now also supported by Star FM (Berlin/Nürnberg) and Radio 21. This notable achievements places "Mama Mama" on three of the four biggest rock stations in Germany. But the excitement doesn't end there! Further album singles, "Little Dreams" and “A Million Lives” are winning ground in Sweden and Finland, each earning spot plays on leading national rock stations Bandit Rock (SE) and Rock Radio (FI).

Don't miss one of Sweden's hottest new rock exports right now!

New full length album "Prophecy" from REACH is released on March 29,

courtesy of Swedish Boutique Label, Icons Creating Evil Art.

"Prophecy" showcases REACH's knack for weaving dramatic narratives into their music. Drawing inspiration from real-life events, the band infuses dark and captivating twists reflecting contemporary issues. Filled with a rich tapestry of influences spanning various genres, the new album captivates with its diversity.

Ludvig Törner, the band's lead vocalist, shares his thoughts: “'PROPHECY' is our 4th studio album and we're, once again, trying our best to test the patience of our listeners. As musicians performing the songs of Reach, we don't want any song to be boring. The stories told through the lyrics carry themes similar to previous Reach releases. Tragedy, horror, evil, nightmares and fiction are themes we are comfortable writing about. Somehow the songs get progressively darker as time goes by. Could be because we're getting old and grumpy. Or just because Evil is more exciting than good."

REACH, consisting of Ludvig Törner, Marcus Johansson, and Soufian Ma’Aoui, continues to evolve their musical prowess. Collaborating with acclaimed music producer Christian Schneider in crafting "Prophecy", they've honed their distinctive sound, blending playful elements with raw musical talent. This particular trademark comes to life during their explosive live shows, where their passion for music and improvisation create unforgettable experiences for new and returning audiences alike.

Törner elaborates on the makings of the album: "We took a different approach for this album. The songs and lyrics are written by me and arranged by the whole band along with our Producer, Chris Snyder. We loved Chris’s work on our previous single 'Ängel', which he produced, mixed and mastered. His vision for Reach was to record the base of the songs live, as the trio Reach, without all the extra stuff. If the songs were good at their core, then all the choirs, strings and extra production would just act to enhance them. We loved the approach and how it turned out. This album really reflects all three of us, perhaps more so than ever before."

Building on the momentum from their successful European tour with H.E.A.T., REACH has witnessed a surge in popularity, with their singles enjoying extensive airplay across major radio stations in Germany and Sweden. "Prophecy" stands as a testament to their artistry and creativity, demonstrating their willingness to explore beyond genre boundaries.

Eager listeners can look forward to enjoying the highly anticipated album “Prophecy” on all major streaming platforms starting March 29, 2024 via Swedish Boutique Label Icons Creating Evil Art, promising an immersive journey into REACH's musical world.

LABEL CONTACT

Beatrice Lindholm
A&R, PM
bea@icea.se

Icons Creating Evil Art
Råsundavägen 73, Solna, Sweden
contact@icea.se